EN VIDA CARE

Caesar Munoz has spent four decades in the business of how people look and feel. He began in fashion, designing custom-fitted leather and metal-mesh eveningwear through the 1980s — nearly ten years in a craft that forgives nothing.

In 1989 he stepped behind the chair as a hair stylist while building a parallel career in professional sales, earning several honors along the way, including the National Sales Award with Joico.

In 2001 he founded Caesar’s Professional Products, growing it into a million-dollar distributor for Tec Italy, Tosca, Therapy G, BaBylissPRO, and Olivia Garden. That same year marked the beginning of his relationship with Brazil — the world’s reference point for professional hair care.

Today he leads En Vida Care, the exclusive U.S. distributor for Kostume Cosmetic Group, the Brazilian manufacturer behind Kostume Rio de Janeiro, iBeauty, Gllendex, and AkaMoa. Every formula is developed in Brazil with natural ingredients and built to deliver real, visible results.